Email Marketing Specialist

Job No: IG34
Location: Toronto, ON

For the past 28 years, Intrepid has been taking small groups on real life experiences that give back to the places and people we visit. Now the world's largest provider of adventure travel experiences, we cater for all ages, budgets, and appetites for adventure through Adventure Tours Australia, Geckos Adventures, Intrepid Travel, Peregrine Adventures and Urban Adventures. 

Working in travel is a nice perk. An even better one is knowing that the work you do matters. Globally renowned as a leader in responsible travel, Intrepid Group has been a carbon-neutral business since 2010 and was the first global travel company to end elephant riding. The Intrepid Foundation, our not-for-profit, has raised $5m AUD for over 75 local and international charities by matching traveller donations dollar-for-dollar.

 

Job summary 

The Intrepid Group (Intrepid Travel, Peregrine Adventures & Geckos Adventures) is looking for an Email Marketing Specialist to join our growing and fast-paced North American Marketing team. This role will focus on executing and optimizing marketing email programs. The successful candidate will think both analytically and creatively to segment our data and ensure that each stage of the customer lifecycle is well communicated and engaging for our customers. This person will help innovate our email marketing and implement messaging that delights, informs, engages, and drives sales.

 

Who are they?  

  • 2+ years’ experience in email marketing
  • Experience working with ESPs, preferably Salesforce Marketing Cloud (Exact Target)
  • Basic HTML experience required

 

What will you be doing?

  • Build, schedule and deploy email campaigns in Salesforce Marketing Cloud with heavy emphasis on customer segmentation and contact strategy, technical set-up & execution
  • Develop strategy around new email builds and automated email marketing programs
  • Evaluate and communicate results and make recommendations for further enhancements

 

 

Applications close 30 March 2018

Please view the job description for more information

 

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